In the players hands would be bad, cause power corrupts and not everyone likes/needs/wants the same thing and the game would be stuck in a stalemate which i have seen with another game where the devs would go back and forth based on feedback and it stalled the game for a whole year, H1Z1 when Sony used to run it. So some kinda devs/publisher needs to run it, a gamer tho, someone who games and also like TWD. Need to find a balance between gaming, fun, etc and business. That being said some things i would do would be
Redo roadmaps, i would combine gloves and shirts, survivors, food and gear into one roadmap, mon - fri, farmable. Combine workshop, weapon parts/armory, wood into one roadmap, mon - fri, farmable. Combine XP and ascend medals into one roadmap, held everyday. I liked Sunday stories and over the weekend would do something like that, energy cans can be had from this. Bronze and silver radios would be able to trade in, so like 3 bronze radios for silver and 2 silver for gold, all mods and mod scraps.
Town, increase the town to level 30, opening up the rest, increase everything as is to match the level increase so more food and wood production, more stuff to craft in armory like confuse or taunt, etc. Scrap the scav camps and redo from ground up since “those devs are no longer working there” have some customization, the f.lag on the town could be your nations f.lag or faction icon which brings me to also giving a lot more, maybe 20 new faction icons.
Scrap territorys since “they are crashing cause its our devices probelm” have where it was faction based, meaning your faction is the only one who can see the territorys, this would solve the crafting, walkering, etc every once and awhile walkers will just take over tho and walkers will be a lot stronger and also will be teams on some like Alexandria would have maybe Carl and Rick on a team while the Kingdom has Shiva and Zeke, i dont wanna list every territory but their would be similar ones we have now but buffed and new ones, a buffed one would be being able to use a polishing kit and take crit territorys and get 100% crit.
New museum collections with a trade in feature, trade in X and get X amount of lets say tokens to buy some toons, not all toons tho but relevent ones to make teams like Carl or Andrea or Erika, etc
New side missions and achievements and increase level cap, these would continue to be added every so often.
Leagues, decrease the timer to maybe 2 days. Decrease the cost of tokens to buy things. Add energy cans like SR, war, raids, etc and add trainers like Lilths, Ulyses, Bennidicts, and ascend medals, etc. Make sure the season league toon is relevent to the meta and not handicapped, not op but something that really will help all players like Charlie, even whales got Charlie or Shawn or Nik, etc. No more Leons! Bring back unique weapons unless that toon has a bound weapon, have 1 season exclusive so it could be focused more, have 2 ascendables that can pair with that toon, i am all about people being able to build a team so if you have lets say a season exclusive that is a green and red lead, the 2 ascendables would be green and red. The 5* would stay with 3 of them.
Run events a bit different, level up and sr would be mon - fri, 5 days and the weekends would be for raids, hordes and war. Increase the milestones to make sense cause it bothers my ocd like in level up we go from 1.75 mil to 2.1 mil, i would do increments of 250k till about 5 mil then it would since to 500k increments. Better rewards overall esp for war, war being the main event in this game would bring back war exclusive toons or even war exclusive weapons, this would bring comp. No more faction level ups and sr. No more AOW. No more onslaught. Hordes would stay and crw would be lowered back to 8 regions.
Transfers would not be locked but i would increase the cooldown timer maybe a month is good.
Rep would mean something, what would you get? Not sure but either make it worth something or scrap it all together, as of now it just sits there.
Token wheels would include many more acsendables and 4* would be removed from promo wheels and prestige tokens as well as 1* and 2* from things like helper tokens. Elite item would be split into 2 wheels, one for gear and one for trainers, reduce the cost to 1k tokens. Reduce the cost of all wheel tokens but prestige, add 6* to prestige.
Return coins to leagues like was before but the higher you are so rank 1 in gold will get more than rank 5 and rank 5 will get more than rank 8, etc.
Get better support, get better CMs, people like @LadyGeek would be someone i would hire, they are smart, knowledge about the game and care about the state of it.
Hold region tournaments in a way to TOC but i would do it dif and hold WOC like was the 1st time, these would be held once a year to see who is the best region and best faction, these would be separate events, WOC would have to transfer to a region for it like before.
Be transparent, up front and honest with the players, tell them things like this is exactly how the event will go down, this is a f2p event or a p2p event, this is exactly what is needed to do it, etc. Tired of the guess work we have to do.
Slay Tapjoy, cut its damn head off and put something else in place to earn coins, videos would be increased to like 10 or 25 coins per vid, not this 3 as it is now.
Daily, weekly and monthly solo and faction events.
League based war, i feel like onslaught was trting to be that but it failed, back to the drawing board but no one wants to war with whales and just be stomped and feed them, they preach competition so give them that, something would have to be done so when in war lets say you are rank 50, you dont get matched with rank 1 every time.
Mods, mods can be exchanged like radios for higher mods. Increase the mod scrap limit and wood limit by a big amount. Yes people things are limited by space, code. But the 130k scraps would be something like 5 mil.
Roster, trainers would stack and have thier own roster as well as 6* have their own roster from 5*, 4*, etc.
Survivors club decreased to $20 a month. Increase the roster space by another 1k. No weapon parts needed in crafting, if using a polishing kit, you will get 100% crit. Add coins. Add a roadmap that would give trainers, gear, etc. Weapon crafting and building upgrade times reduced. World and territory energy refill time sped up. Allow the free daily pulls to stack for at least a month.
New faction assault, first you wont be competting against you own faction! Same rewards across the board once you reach a certian amount of points, t7 and t8 Negan. Whispers or Gov would be a good new boss.
New supply depot. Supply depot would have toons, 4*, 5*, ascendable and a 6*. World, territory, raid, horde and war energy cans. Gear depot would have trainers also and have gloves and shirts all the way to gps and canteens and also would put ascend medals here and increase the amount you can get. SR would have SR cans, med kits, sr tokens, etc. FA would have exclusive FA toons and weapons for those toons unless that toon has a bound weapon.
Ascendance medals, only gold would be needed for a 6*, the silver medals for 5*, 4* etc. Increase the amount that can be had from rewards from events.
Get rid of chat bot.